Blaze Audio, one of the leading retail outlets of audio software and hardware tools for home and professional studios, launches its new online store today. More than a simple redesign, this Blaze Audio store is offering customers a wide range of new products, services, special discount pricing, and features designed to facilitate and enhance usability.
Blaze Audio's new site project began two years ago, with a series of navigational and usability tests and customer surveys. To focus on introducing first time clients to its wide range of products, web designer Celia Rosenberger has added a variety of interactive features which, she says, are "?all available at the click of a button: audio samples created with the software and hardware, quick demos of the programs, video tutorials that show in depth how the programs work, and complete PDF versions of all of our manuals." Visitors to the site can hear the results of various editing tools at work, learn the fastest way to begin using any Blaze Audio product, and read manuals, as well as check for the most up-to-date information on all its software's features.
These updated lists of features are central to Blaze Audio's unique guarantee of lifetime free upgrades on all software and make it easier for previous customers to be sure that they're using the latest versions of programs they've purchased from Blaze Audio in the past. As a way of greeting first-time site visitors and welcoming back old customers, Blaze Audio is celebrating the launch of its new online store with a 30% discount on all stock, including hardware, as well as a free set of sound effects for everyone.
Originally opened in 1999, Blaze Audio began as the retail branch of Singing Electrons, Inc., which was established 23 years ago to develop drivers, applications, and firmware for companies such as AT&T, Disney, Dolby Labs, Logitech, Lucasfilm, Motorola, NASA, Phillips, Samsung, and Yahoo!, and has remained committed to providing quality audio software for the individual consumer. Celia Rosenberger is excited by what she and the rest of her staff have learned by talking to Blaze Audio customers and feels the new site is a big step toward reaching the goal of "?giving our customers as much information as possible about our products so they can make informed purchasing decisions, and still have fun in the process."
About Blaze Audio:
Blaze Audio is a subsidiary of Singing Electrons, Inc. (http://www.singingelectrons.com). Since 1984 Singing Electrons, Inc. has been a world leader in developing device drivers, applications, and firmware for AT&T, Disney, Dolby Labs, Lucasfilm, Motorola, NASA, Philips, QSound Labs, Samsung, Yahoo!, and a host of other companies.
For: Blaze Audio, POB 189, Lopez, WA 98261 http://www.blazeaudio.com
Further Information: Steve Adams
###
No comments:
Post a Comment